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A place for marketers in all industries to contribute
to the Right Time Marketing conversation.

97% Say Customer Reviews Influence Their Purchase Decision
97% Say Customer Reviews Influence Their Purchase Decision

97% Say Customer Reviews Influence Their Purchase Decision In an age where the customer is king, consumers are empowered with...

Dia&Co Chief Answers 4 Questions For Marketing Innovators
Dia&Co Chief Answers 4 Questions For Marketing Innovators

Dia&Co Chief Answers 4 Questions For Marketing Innovators Nadia Boujarwah is the co-founder and CEO of Dia&Co, an in-home shopping...

How to Identify Your Target Audience and Optimize Your Marketing Efforts
How to Identify Your Target Audience and Optimize Your Marketing Efforts

How to Identify Your Target Audience and Optimize Your Marketing Efforts Everything about marketing—content marketing included—requires you to truly know and...

How To Create Headlines That Get More Clicks and Conversions
How To Create Headlines That Get More Clicks and Conversions

How To Create Headlines That Get More Clicks and Conversions Before you delve into the content of what you are...

Are You Wasting Your Marketing Dollars? Strategies to Personalize Customer Touchpoints with Better Data
Are You Wasting Your Marketing Dollars? Strategies to Personalize Customer Touchpoints with Better Data

Are You Wasting Your Marketing Dollars? Strategies to Personalize Customer Touchpoints with Better Data Marketers today are wasting a lot...

 

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Digital Marketing

High Quality Content Checklist: How to Write Viral-Worthy Articles

High Quality Content Checklist: How to Write Viral-Worthy Articles

High Quality Content Checklist: How to Write Viral-Worthy Articles If you're trying to get the...

April 18, 2017
Stop Targeting “Soccer Moms”

Stop Targeting “Soccer Moms”

Stop Targeting “Soccer Moms” It wasn’t all that long ago when targeting pre-baked or profiled...

April 17, 2017
Hottest Digital Advertising Trends in 2017 (Infographic)

Hottest Digital Advertising Trends in 2017 (Infographic)

Hottest Digital Advertising Trends in 2017 (Infographic) The increasing proliferation of the internet and online...

March 27, 2017
How to Select the Right Email Platform and Autoresponder Service

How to Select the Right Email Platform and Autoresponder Service

How to Select the Right Email Platform and Autoresponder Service To build relationships with your...

March 15, 2017

Right Time Marketing

Life Event Marketing and How to Target Consumers When it Matters Most

Life Event Marketing and How to Target Consumers When it Matters Most

Life Event Marketing and How to Target Consumers When it Matters Most Successful marketing is...

February 2, 2017
5 Keys to Actively Engage and Convert Your Website Visitors

5 Keys to Actively Engage and Convert Your Website Visitors

5 Keys to Actively Engage and Convert Your Website Visitors ARE YOU STRUGGLING WITH LOW...

January 30, 2017
Biggest Content Marketing Trend Heading into 2017: Live Streaming

Biggest Content Marketing Trend Heading into 2017: Live Streaming

Biggest Content Marketing Trend Heading Into 2017: Live Streaming What I see being huge heading...

January 25, 2017
Data-Driven Personalization Delivers 5x’s the ROI

Data-Driven Personalization Delivers 5x’s the ROI

Most marketers are using some type of personalization in their marketing strategies.  At this point,...

October 27, 2016
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Customer Experience

97% Say Customer Reviews Influence Their Purchase Decision

97% Say Customer Reviews Influence Their Purchase Decision

97% Say Customer Reviews Influence Their Purchase Decision In an age where the customer is...

April 27, 2017
How to Identify Your Target Audience and Optimize Your Marketing Efforts

How to Identify Your Target Audience and Optimize Your Marketing Efforts

How to Identify Your Target Audience and Optimize Your Marketing Efforts Everything about marketing—content marketing included—requires...

April 25, 2017
Are You Wasting Your Marketing Dollars? Strategies to Personalize Customer Touchpoints with Better Data

Are You Wasting Your Marketing Dollars? Strategies to Personalize Customer Touchpoints with Better Data

Are You Wasting Your Marketing Dollars? Strategies to Personalize Customer Touchpoints with Better Data Marketers...

April 20, 2017
A Closer Look at Discount Programs and Engagement

A Closer Look at Discount Programs and Engagement

A Closer Look at Discount Programs and Engagement For seven years we've published articles and...

April 19, 2017

Marketing Data

How To Create Headlines That Get More Clicks and Conversions

How To Create Headlines That Get More Clicks and Conversions

How To Create Headlines That Get More Clicks and Conversions Before you delve into the...

April 24, 2017
Are You Wasting Your Marketing Dollars? Strategies to Personalize Customer Touchpoints with Better Data

Are You Wasting Your Marketing Dollars? Strategies to Personalize Customer Touchpoints with Better Data

Are You Wasting Your Marketing Dollars? Strategies to Personalize Customer Touchpoints with Better Data Marketers...

April 20, 2017
Retail Outlook 2017: Omnichannel Consumers are in Control

Retail Outlook 2017: Omnichannel Consumers are in Control

Retail Outlook 2017: Omnichannel Consumers are in Control Online retail and brick-and-mortar stores alike are...

April 6, 2017
Stop (ONLY) Marketing To Millennials

Stop (ONLY) Marketing To Millennials

Stop (ONLY) Marketing To Millennials “There’s both ageism in our culture and ageism in our...

April 4, 2017

Social Media Marketing

Quick and Easy Social Content Building

Quick and Easy Social Content Building

Quick and Easy Social Content Building Not long ago, I had a client who was...

April 10, 2017
Social Media Marketing Trends (Infographic)

Social Media Marketing Trends (Infographic)

Social Media Marketing Trends (Infographic) As we all know that new year 2017 is here...

February 28, 2017
5 Tips for Building an Engaged Subscriber List in Content Marketing

5 Tips for Building an Engaged Subscriber List in Content Marketing

5 Tips for Building an Engaged Subscriber List in Content Marketing Content marketing can often...

February 7, 2017
Think Experiences — Not Channels — to Connect with Customers

Think Experiences — Not Channels — to Connect with Customers

Think Experiences — Not Channels — to Connect with Customers “You can’t have your channels...

February 1, 2017

Other Marketing Topics

Dia&Co Chief Answers 4 Questions For Marketing Innovators

Dia&Co Chief Answers 4 Questions For Marketing Innovators

Dia&Co Chief Answers 4 Questions For Marketing Innovators Nadia Boujarwah is the co-founder and CEO...

April 26, 2017
Fashion Influencer Marketing: Why You Shouldn’t Get Left Behind

Fashion Influencer Marketing: Why You Shouldn’t Get Left Behind

Fashion Influencer Marketing: Why You Shouldn’t Get Left Behind In the industry of fashion, influencer...

April 11, 2017
Ken Zachmann, V12: Mobile First Over A Cookie Is Still A New Idea To A Lot Of American Marketers & Agencies

Ken Zachmann, V12: Mobile First Over A Cookie Is Still A New Idea To A Lot Of American Marketers & Agencies

Ken Zachmann, V12: Mobile First Over A Cookie Is Still A New Idea To A...

April 5, 2017
How To Add Real Value To Your Website

How To Add Real Value To Your Website

How To Add Real Value To Your Website According to the website, Internet Live Stats,...

March 28, 2017