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A place for marketers in all industries to contribute
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Mobile has transformed how we shop, socialize, research, work, and connect with today’s world, and more than ever mobile marketing...
People fall in love with brands for many reasons. They're drawn to become loyal through value, performance, branding and their...
The transformation to a digital economy has shifted behaviors considerably in the past decade. Meaning marketers today must account for...
In a highly technological world where instant connectivity on a 24/7 basis is the norm, many customers expect quick and...
Mobile has transformed how we shop, socialize, research, work, and connect with today’s world, and...October 20, 2016
So there I was reading Email Marketing Benchmarks 2016: Relevancy, Frequency, Deliverability and Mobility, the latest...October 12, 2016
Email marketing has been declared dead many times over in the past few years with...October 6, 2016
Don't worry, this isn't another internet marketing guilt trip about why you should be blogging....October 4, 2016
The transformation to a digital economy has shifted behaviors considerably in the past decade. Meaning...October 18, 2016
Know your audience. It’s old advice, but still as relevant as ever in a marketing...October 11, 2016
Data-driven marketing, once a novel concept, has become the critical foundation for marketing success. Marketers...October 5, 2016
Mobile has completely transformed the retail landscape. According to Pew’s October 2015 research, 68%...September 7, 2016
People fall in love with brands for many reasons. They're drawn to become loyal through...October 19, 2016
In a highly technological world where instant connectivity on a 24/7 basis is the norm,...October 17, 2016
Gaining (and maintaining) customer loyalty can significantly boost revenue for retailers. However, as the needs...October 14, 2016
If last year was the year of the employee, 2016 is the year of the...October 3, 2016
By now you are probably aware that the customer journey is fractured among any number...September 14, 2016
At around 30 million users, Google Analytics is one of the leaders in web metrics1....September 13, 2016
Data is at the center of today’s marketing strategies –essential to driving the right connections...August 30, 2016
A Marketer’s Guide to Using Data Data is one of the most important assets in...August 11, 2016
Does social media marketing take too much of your time? Social media marketing doesn’t have...September 26, 2016
We all love social media, right? While it’s great for reaching out to those interested...September 20, 2016
We all know social media is important. It’s gone from an afterthought to an integral...July 28, 2016
The Rise of Social Media in Online Retail $3.3 billion dollars is what the top...June 22, 2016
Mobile Marketing Association Launches New Chapter In Germany, World’s 5th Biggest Mobile Ad Spend Market
BERLIN, GERMANY – 22nd September 2016: Responding to the explosive growth of interest and investment...October 10, 2016
“It’s not the will to win, but the will to prepare to win that makes...September 16, 2016
Online shopping cart abandonment rate is a business metric that reveals the percentage of shopping...September 15, 2016
For brands, reaching the point where curious shoppers turn into loyal customers is the ultimate...September 9, 2016