Going Digital is the Future of Insurance [Infographic]
The insurance industry has been in existence for generations and, like any other form of business, it has had to develop over time to keep pace with technological advances. However, compared to other sectors, insurers have been quite slow to embrace the concept of digital, with many insurance companies admitting that they are still learning about it. Indeed, a large number do not even provide digital business opportunities in their operating model.
The modern day reality is that many customers want to be able to do business simply by taking out their smartphone, tapping a few buttons and getting the job done, whether that’s in the office canteen during their lunch hour or while perched in front of the fireplace at night. Insurers who don’t provide their customers with this opportunity are missing out, and could even see customers switching to competitors who are more digital-savvy. Research shows that you will see a far greater impact on growth if you embrace digital to drive innovation in your business model.
The people at Top Quote have created this infographic that offers advice on how insurance companies can adapt their business models to make the most of digital and bring themselves up to speed with the flexible reality of business in the present day.
Damien Gallagher works with Top Quote, Ireland’s leading insurance provider. Top Quote strive to provide a competitive motor policy with the most comprehensive benefits package around. They concentrate exclusively on high quality car, van and home insurance services.