Check Out These Top 10 Marketing Charts for 2017


Check Out These Top 10 Marketing Charts for 2017

Check Out These Top 10 Marketing Charts for 2017

Check Out These Top 10 Marketing Charts for 2017 Marketers love charts so in case you missed them, here’s a look at some of the most interesting marketing charts showcasing the latest research and statistics of 2017 so far. 1. The Channels Customers Want to Use to Engage With Your Brand Recent survey from Lithium […]


“Moments” Marketing

“Moments” Marketing

“Moments” Marketing Marketers love re-targeting, and it’s a pretty natural, if misguided, instinct. This person bought something, or looked at something, they seemed happy enough about buying it, so let’s not let the party end without getting them to buy even more. We all experience it as consumers. Spend a few hundred dollars on a […]


Content Marketing: 55 Proven Ways to Help your Business [Infographic]

Content Marketing: 55 Proven Ways to Help your Business [Infographic]

Content Marketing: 55 Proven Ways to Help your Business [Infographic] Content marketing has become the number one method to skyrocket your business. Or at least that’s what 85% of the marketers worldwide claim. Launching your products and services online is 62% cheaper than offline marketing and brings 3 times more clients, so all you need […]


How You Should Engage At These 7 Points In The Customer Lifecycle

How You Should Engage At These 7 Points In The Customer Lifecycle

How You Should Engage At These 7 Points In The Customer Lifecycle Here’s how Fran Horowitz-Bonadies, chief executive officer, Abercrombie brand/Hollister & Co. describes consumer communication in 2017: “For the past year, we spoke to one-and-a-half million consumers on what they are looking for in their shopping experience… There’s been almost a 180-degree turn on making […]


How And When To Market To New Movers

How And When To Market To New Movers

How And When To Market To New Movers According to the US Census Bureau, 11.2 percent of the population moved between 2015 and 2016.  The average American household moves every five to seven years with an average of moving twelve times during their lifetime. Households on the move spend approximately $9,000 on goods and services. […]



Online Shopper Behavior By Generation [Infographic]

Online Shopper Behavior By Generation [Infographic]

Online Shopper Behavior By Generation [Infographic] Online Shoppers – Who are they?  Today online shopping community includes not only the young but also old people. Are you surprised when knowing that 50+ adults still participate in e-commerce? That is true. Online Shopper does not mean Young Shopper. It shows that online consumer age is very diverse. In […]


GDPR – Why Marketers Should Embrace, Not Fear

GDPR – Why Marketers Should Embrace, Not Fear

GDPR – Why Marketers Should Embrace, Not Fear The clock is ticking. General Data Protection Regulation (GDPR) will come into force in less than a year and it’s got marketers running scared. As the biggest shake-up to data law in a generation, it’s set to change the way customer data is collected and used forevermore. […]


Drive More Sales at Your Dealership with Data-Driven Email Marketing

Drive More Sales at Your Dealership with Data-Driven Email Marketing

Drive More Sales at Your Dealership with Data-Driven Email Marketing Personalized emails targeted to the right buyer and at the right time can drive traffic to your inventory page and prospects onto your lot. Email is a highly effective customer acquisition channel and for the last ten years in a row, email is the category […]


OTT Advertisers Demand Enhanced Targeting & Measurement Before Moving Large Budgets

OTT Advertisers Demand Enhanced Targeting & Measurement Before Moving Large Budgets

OTT Advertisers Demand Enhanced Targeting & Measurement Before Moving Large Budgets The OTT sector will become a $50 billion industry by 2020. As measurement and targeting capabilities continue to advance, advertisers are allocating more budget to this medium which has an audience that continues to grow exponentially. However, until ad capabilities for OTT reach its […]