You are viewing posts tagged with: email marketing


How Do Consumers Really Feel About Your Marketing Emails?

How Do Consumers Really Feel About Your Marketing Emails?

How Do Consumers Really Feel About Your Marketing Emails? Marketers love email – and for good reason.  Report after report continues to indicate that email marketing is one of the best channels for producing ROI.  And email is showing no signs of slowing down. Marketers rank email as the most effective channel for acquisition and […]


Productivity Tips: The Copywriter Edition

Productivity Tips: The Copywriter Edition

Productivity Tips: The Copywriter Edition If you’re into writing and fancy becoming a copywriter, the idea of crafting words for a living will be rather attractive. I completely get that, and can confirm that being a professional copywriter is a fantastic career choice, but it requires one thing in abundance: focus. Without focus, you’ll quickly […]


6 Tips to Skyrocket Your Email Marketing Click-Through Rates

6 Tips to Skyrocket Your Email Marketing Click-Through Rates

6 Tips to Skyrocket Your Email Marketing Click-Through Rates Keeping your customers and prospects engaged with your emails can be a challenge for any marketer. If you are using email in your marketing mix, you know that click-throughs is extremely important.  In fact, in a study by Ascend2, 73% of marketers rated the click-through rate […]


119 Facts You Don’t Know About Email Marketing

119 Facts You Don’t Know About Email Marketing

119 Facts You Don’t Know About Email Marketing Email marketing has been around for a while, and for those who do not know, it is worth pointing out that it represents the practice of sending commercial messages to a group of people via email. It represents a smart marketing strategy that can help build brand […]


Content Marketing: 55 Proven Ways to Help your Business [Infographic]

Content Marketing: 55 Proven Ways to Help your Business [Infographic]

Content Marketing: 55 Proven Ways to Help your Business [Infographic] Content marketing has become the number one method to skyrocket your business. Or at least that’s what 85% of the marketers worldwide claim. Launching your products and services online is 62% cheaper than offline marketing and brings 3 times more clients, so all you need […]


7 Tips For Collecting Email Addresses That Every Business Can Implement Today

7 Tips For Collecting Email Addresses That Every Business Can Implement Today

7 Tips For Collecting Email Addresses That Every Business Can Implement Today You get seemingly 12,000 of them a day. Some of you probably just immediately toss them into the trash, while others carefully pore through each one, looking for useful bits of information. Either way, we all have to contend with them. Of course […]


Email Marketing Best Practices for 2017: The Dos and Don’ts

Email Marketing Best Practices for 2017: The Dos and Don’ts

Email Marketing Best Practices for 2017: The Dos and Don’ts Email is not dead—far from it. If you know what you’re doing, it can still be extremely valuable. This article about email marketing best practices for 2017 can help you ace modern email marketing. In the era of social media and mobility, who still bothers with email […]


7 Advanced Ways to Reduce Email Unsubscribe Rates (+ Swipe to Steal)

7 Advanced Ways to Reduce Email Unsubscribe Rates (+ Swipe to Steal)

7 Advanced Ways to Reduce Email Unsubscribe Rates (+ Swipe to Steal) Originally posted on Sleeknote I get it: You can’t please everyone. People opt out of emails. That’s how it is. It’s not you, it’s them (scratch that: it is them). Jokes aside, improving customer retention is a real concern for many businesses. According to InsightSquared, it can cost you […]


How to Select the Right Email Platform and Autoresponder Service

How to Select the Right Email Platform and Autoresponder Service

How to Select the Right Email Platform and Autoresponder Service To build relationships with your audience it’s important to use email autoresponder services or software. There are out of the box solutions that are self-hosted (on your own server), as well as hosted solutions that you can use. Hosted solutions are the way to go […]


5 tips for building an engaged subscriber list

5 tips for building an engaged subscriber list

Content marketing can often feel like a rather lonely endeavor. Week after week, you publish new blog posts which have been properly planned, researched and expertly written, but you have that nagging feeling that only a handful of people ever get to read them. And most of those people probably reside within the business. It […]