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How To Choose The Right Social Media Platform

How To Choose The Right Social Media Platform

We all know social media is important. It’s gone from an afterthought to an integral part of any marketing plan. The problem these days is not deciding whether or not a business needs to be on social media, but deciding which social media platforms are going to perform the best. It can be difficult to […]


To Fun, Or Not To Fun: That Is The Question

To Fun, Or Not To Fun: That Is The Question

To Fun, Or Not To Fun: That Is The Question To fun, or not to fun, that is the question: Whether ’tis nobler in the mind to suffer the slings and arrows of outrageous dullness, or to take arms against a sea of requirements, and by opposing, end them?  There’s always pressure for results in […]


Implications of a Customer-Centric Strategy: 7 Takeaways

Implications of a Customer-Centric Strategy: 7 Takeaways

Implications of a Customer-Centric Strategy: 7 Takeaways In this fast-changing world of smart, increasingly demanding and dis-loyal customers and the ubiquitous digital devices they and we all enjoy, one thing is clear – the entire relationship between customers and the companies that wish to serve them has changed. It used to be that when bad […]