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The Reality of Being a Retailer In 2017

The Reality of Being a Retailer In 2017

The Reality of Being a Retailer In 2017 Originally posted on CUBE Steve Hashman is CEO of CUBE Marketing. Cube Marketing provides a number of marketing solutions for businesses of all types. They specialize in providing sophisticated on hold music marketing solutions.


Top Retail Sales Promotions That Drive Traffic And Build Loyalty

Top Retail Sales Promotions That Drive Traffic And Build Loyalty

Retail sales is a competitive industry that will keep you on your toes as you try new sales promotions to drive traffic, build loyalty and inevitably increase sales. Whether you want to gain new customers, retain existing ones or encourage customers to make more frequent purchases, you need to know which promotional strategies are the […]


The Growth of Online Retail

The Growth of Online Retail

Over the past number of years, the popularity of online retail has surged dramatically. The developments and innovations in technology has allowed online retail to become a billion dollar industry. This popularity has changed the way both consumers and retailers do business. Regardless of industry, the majority of retailers now have some form of digital […]


5 Digital Marketing Hacks To Boost Online Sales

5 Digital Marketing Hacks To Boost Online Sales

Online sales are absolutely exploding, as consumers clamor to buy more and more products at the touch of a button. Online shopping offers us convenience, speed and is not bound by physical store hours. Alibaba just smashed Singles’ Day sales records with $14.3 billion! Online retailers are cashing in on consumer’s demand, and has led […]


What Does it Take to Build Customer Loyalty?

What Does it Take to Build Customer Loyalty?

Gaining (and maintaining) customer loyalty can significantly boost revenue for retailers.  However, as the needs and demands of today’s consumers change, customer loyalty is not as easy to come by.  Research by Access Development reported that 79% of customers would take their business to a competitor within a week of experiencing poor customer service.  This […]


Tips for Decreasing Online Cart Abandonment

Tips for Decreasing Online Cart Abandonment

Online shopping cart abandonment rate is a business metric that reveals the percentage of shopping carts that are abandoned before the clients finish up an order. In percent terms, the checkout abandonment rate equals [1 – (the total number of people who complete checkout / divided by the total number of people who start checkout)]. Almost 70% […]


5 Ways Retailers Are Using Geo-Location Data

5 Ways Retailers Are Using Geo-Location Data

  Mobile has completely transformed the retail landscape.  According to Pew’s October 2015 research, 68% of Americans have smartphones and 45% have tablet computers.  Mobile ownership is growing at record speeds, giving retailers unprecedented opportunities to target consumers by their geolocation data.  The ability for mobile devices to track and report a person’s location in […]


The Shopper & In-Store Marketing [Infographic]

The Shopper & In-Store Marketing [Infographic]

Once your customer walks into your store, you have a limited time frame to engage them. This infographic explains the importance of in-store marketing, and how you can tailor the experience to make more sales.       Steve Hashman is CEO of CUBE Marketing. Cube Marketing provides a number of marketing solutions for businesses of […]


Infographic: 3 Ways to Optimize Retail Marketing Emails

Infographic: 3 Ways to Optimize Retail Marketing Emails

Infographic: 3 Ways to Optimize Retail Marketing Emails Although email has been around for 20+ years, it continues to be one of the most successful strategies for retail marketers. In fact, email marketing is the 2nd most effective e-commerce marketing channel, second only to search. StrongView recently surveyed email marketers about their email marketing plans […]


Customer Reviews Can Improve  Sales by 5 Times

Customer Reviews Can Improve Sales by 5 Times

Customer Reviews Can Improve Sales by 5 Times In 2015 it was called “The Age of the Empowered Customer,” now 2016 is deemed “The Year of the Customer”, and it’s safe to say consumers’ assumption of control in future of retail will only grow from here. Consumer demands for mobile optimization, personalized content, and seamless […]